To further its plans for expansion into the US iGaming market, sportsbook software provider EveryMatrix has joined forces with global end-to-end payment platform provider, PXP Financial Inc.
PXP Financial’s platform provides access to over 200 alternative online payment methods and financial services internationally.
This agreement allows EveryMatrix to leverage PXP Financial’s portfolio once it launches in the US, providing its sports betting and online casino operator partners in the region with a broad variety of local payment methods.
PXP Financial is currently licensed to process payments in 11 US states and anticipates that it will soon be licensed in five more states. The firm’s gateway services link its clients to any relevant local payment options, offering full coverage in whatever market it operates in.
EveryMatrix is the most recent Europe-based provider that has set its sights on the burgeoning US digital gambling market. Its US expansion campaign took form in 2020 when it applied for a license from the New Jersey Division of Gaming Enforcement to enable it to deliver its iGaming integration platform and gaming aggregator CasinoEngine to locally licensed operators.
The company also recently announced that it has achieved a Completed Application status from the state’s gambling regulator.
Erik Nyman, the President Americas at EveryMatrix, commented on the new partnership, saying that the company’s strategy for entering the US market is focused on “providing the most stable, comprehensive technology and features.”
He added that he is very excited about the new working relationship with PXP Financial as it has an “excellent track record of success in the complex payments landscape in the US” and has shaped up to be “truly an ideal partner.”
PXP Financial’s CEO, Kamran Hedjri described EveryMatrix as a company that “really shares our mindset,” adding that the provider is “very dynamic and innovative, run by people eager to conquer the US market, just like all of us here at PXP.”
He further stated that the new agreement means that the company will be processing payments for EveryMatrix’s customers in an efficient manner that allows for seamless play.
PXP Financial has projected that its full integration into the EveryMatrix platform will be completed within the year.
Hedjri stated that the partnership with EveryMatrix will help them “grow and improve our solution by receiving access to EveryMatrix’s selection of gaming operators.”
News of this new deal followed soon after al emerge shortly after EveryMatrix’s announcement that it had allied with Kindred Group to provide the operator with online casino content in states where it holds a license to market iGaming services.