Lisa Michaels
Pariplay Ltd and iGaming studio Skillzzgaming have signed a deal that will see the latter’s content distributed across the US.
This is the first exclusive deal signed by the Aspire Global-owned developer in the US. All of Skillzzgaming’s content will be available via Pariplay’s aggregation platform, including the hit title, Fruit Blast. Skillzzgaming also has the distinction of being the first Ignite studio partner to be registered with New Jersey’s Division of Gaming Enforcement.
Pariplay’s Director of Partnerships, Callum Harris said,
“Our Ignite programme is designed to allow studios to flourish in key markets, while we provide them with a secure route to market. Seeing Skillzzgaming now available in New Jersey is a proud moment for us, and we can’t wait to exclusively deliver the innovative studio’s content to major brands throughout the United States.”
The agreement encompasses all US states where Pariplay operates and will utilise the company’s Fusion platform to distribute the content.
Pariplay has made significant inroads into the North American market with its Fusion platform that offers more than 12 000 titles from over 70 suppliers along with a toolbox of back-office conversion and retention resources.
Skillzzgaming’s CEO Eran Sharar commented on the deal, saying,
“Working with Pariplay has allowed us to create content that we feel will excel in the North American market, and we’re extremely proud to add New Jersey to the list of markets where our content can now be enjoyed. This is a landmark moment for us and we can’t wait to collaborate with Pariplay to achieve our business goals in the region.”
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