2021.05.26

Pariplay’s proprietary casino content goes live with NuxGame

Aspire Global-owned iGaming content developer and aggregator, Pariplay, recently signed a new partnership deal with online casino gaming solutions provider, NuxGame, a company owned and operated by Nuxgen B.V.

Under the deal, Pariplay has had its portfolio of online casino titles added to its new partner’s platform after a successful integration procedure.

Popular Pariplay slots like Mystery Fox, Stallion Fortunes, and Joker Joker, among others, are now live on NuxGame’s iGaming content platform, with the provider’s operator partners already having access.

Kosherbet (also operating as XplayWin), a Curacao-licensed iGaming and sports betting operation, was the first to go live with Pariplay’s content, thanks to the new partnership.

NuxGame’s platform offers thousands of gaming titles from industry-leading studios to many online gambling operators. Its content aggregation platform aside, the company also provides B2B products such as a turnkey solution, a sportsbook engine, and a seamless wallet, to name but a few. These are all engineered to empower its clients to develop and maintain numerous services for enhanced player experiences and heightened engagement.

Cultivating growth

Pariplay’s CCO, Christine Lewis said that the company is thrilled to have its offering of gaming titles go live with their new partner and be exposed to a huge number of new operators and their players.

Ms Lewis further elaborated that expanding the company’s reach is a vital component of its growth strategy and that pairing with NuxGame will enable it to rapidly introduce its content to leading online casino operators across the globe.

NuxGame’s Head of Sales, Bar Konson, commented that having Pariplay’s over 100 high-premium proprietary titles on the company’s platform would provide even greater variety to cater to the tastes of players of all types. He went on to say that the company is sure that the newly added content would prove highly popular with both operator partners and players.

This new deal is the most recent in one of a recent succession of partnership agreements secured by Pariplay. In recent weeks, the company revealed that it has strengthened its Latin American presence via a Colombia-targeted partnership with Codere.

Since its founding in 2010, Pariplay has joined the larger Aspire Global group and the provider has its offices in Malta, Israel, Bulgaria, Gibraltar, and India. Pariplay additionally holds licences from regulators in Malta, Gibraltar, the UK, Romania, and New Jersey.

Stallion fortunes