2020.05.25

Player Engagement to be Boosted by NetEnt Revamps

Renowned online casino solutions developer and provider NetEnt (based in Sweden) is doubling its efforts to expand and upgrade its portfolio. The company's new activities have centered on expanding its Live Casino service for improving its capabilities. We have seen it announcing some very exciting additions to its catalog of games and, most recently, a fully redeveloped lobby.

NetEnt is dedicated to giving its consumers the ability to incorporate different Live Casino games as quickly and efficiently as possible thanks to its new and updated player-focused lobby and Mini Lobby.

What Does This Mean?

All the new Lobby and Mini-Lobby are player-oriented, meaning they 're more about optimizing how players communicate with live casino games. For example, the developer tools have made it much easier for players to switch effortlessly through the live games available.

This is possible because of the very modern and user-friendly design that offers highlights of the latest and most useful information, including bet limits, number of players, seats available, and winning numbers.

Perhaps the most exciting new element is the interactive table tiles, which have the game presenter's live photos and history. The purpose of this is to bring about an incredibly immersive experience. This would encourage players in their field of view to provide a more natural table ordering, which is a perfect way for NetEnt to cross-promote its collection of live casino games.

Director of NetEnt Live, Andres Rengifo has said: "As the core of the live casino, the lobby is a vital element to get right. It makes a huge difference – from the first visit to the long-term – to the levels of a player's engagement as well as their experience and brand perception. We believe we've created the perfect lobby environment to help set up the ultimate live casino player journey."

Given that player engagement is key to both NetEnt and its customers' success; the new lobby also has components in place to make this a great multi-functional platform for gaming operators.

Increased Choices for Operators

Increasing numbers of iGaming firms are still searching for opportunities to develop their services to draw further customers. Fortunately, the revamped lobby of NetEnt will enable them to choose from either the generic branding options for NetEnt 's network or create a custom Live Casino environment.

NetEnt 's Network Branded Casino offering has been performing very well in the iGaming room, and the retrofitted lobby definitely offers it a bit of an upper hand over certain unique live gaming environments. Other great features also include the content aggregation platform, which continues to make NetEnt popular.

All in all, live gaming is going to get really interesting for everyone who plays the titles of NetEnt live casino games.