LeoVegas has unveiled GoGoCasino on its multi-brand platform as the first brand. GoGoCasino actually complements and diversifies its brand portfolio.
LeoVegas’ Group CEO, Gustaf Hagman said the development comes soon after the company went live with its multi-brand portfolio. This new brand will attract a new segment of players in the market. It will appeal more to the people who prefer simplicity and speed. The company has got response from the customers in a positive way. As of now, GoGoCasino will be made available in Sweden, but later it will go live in more markets.
GoGoCasino blends the user friendliness with best functions in casino with alluring design. It features innovative and inventive product, offering industry level best smooth game play experience. The brand has been made with the main company’s existing resources. It is aimed at unveiling more customized brands later.
The multi-brand strategy along with Leo brands are actually parts of the entity’s expansion strategy. It will help the entity achieve its financial targets for 2021 worth €600 million in revenue.