2019.08.22

Ontario Lottery Provided with New Analytics Tool by Playtech

Ontario Lottery and Gaming Corporation (OLG) will be provided with the BetBuddy systematic technology developed by Playtech casinos, one of the most prolific gaming suppliers in the gambling arena. 

Playtech has been providing OLG with tech remedies since the year 2014, and the alliance between the two dates back to a considerable period. Further, the business bond that has been nurtured for so long has just been strengthened even more by this recent agreement.

In the quest to uphold the reliable standards of the game, Playtech’s BetBuddy will be incorporated into OLG’s iGaming stage, under the terms of the supply agreement.

With OLG’s desire to spend on more high-end equipment and expertise, Canada’s claim to being one of the countries in the world with the most professional treatments for gambling problems, has been proved. OLG was awarded with the World Lottery Association’s Best Overall Responsible Gambling Award for the second consecutive time in 2018, making it the sole gaming entity to enjoy the title twice and its continuous endeavours to provide a secure gaming atmosphere was also recognized.         

Though OLG presently dominates the gambling scenario in the state of Ontario, there has been a recent announcement by the Government with regard to legalizing future individual sports wager shows.

BetBuddy Explained

In terms of Playtech’s policy for prolonged investment in technology with the focus on risk-free gambling, it got hold of BetBuddy in the year 2017.  The equipment is incorporated into the Information Management System of Playtech to maintain protected gambling procedures as well as help the operators assess incoming hazards and ease communication through Engagement 360 solution.

The players and operators automatically receive the investigation carried out by BetBuddy, enabling the adjustment of marketing structures by operators, if required. Meanwhile, the customized interaction and safety equipment keeps a player’s gambling practices in check, proving to be a real benefit.

Playtech Advances

Playtech has already been in the limelight for the last two months, besides its online gaming media headline making agreement with OLG. Playtech’s games library was effectively incorporated throughout GVC Holding’s brands such as:  Crystalbet, PartyCasino, Foxy Bingo, Sportingbet among many others, in end June.

During the same period Playtech’s Bingo segment was awarded with Bingo Supplier of the Year at EGR B2B 2019 and Best Bingo Software at the WhichBingo Awards.

Playtech will also be unveiling 3 fresh Roulette games in July i.e. Spread Bet Roulette, American Roulette and Hi Lo Club in its quest for escalating its suite of Live Dealer Games.