Peter & Sons joins the YG GEM movement

Date Published

Authored by

Lisa Michaels

Peter Sons   YG GEM

YG Masters partner, Peter & Sons has signed up for the company’s GEM offering to leverage the popular Gigablox mechanic for more engaging future titles.

Yggdrasil’s Game Engagement Mechanics (GEM) enables Peter & Sons to integrate the mechanic into its titles. The first game bearing the new enhancement is set to be released before the end of the year.

Gigablox has proven popular and graced several of Yggdrasil’s proprietary titles, including Lucky Neko and Hades. The Gigablox mechanic causes changeable reels to house gigantic blocks up to 6×6 stacked in size. This provides greater winning potential and enables Gigablox battles, a surprising gameplay innovation.

The introduction of GEM offering within the YG Masters program has seen four partner studios sign up including Peter & Sons, Reflex Gaming, DreamTech Gaming, and Bang Bang Games.

Gigablox, MultiMAX, and Splitz are the Yggdrasil mechanics available to partners as part of the GEM offering designed to boost player engagement and retention. Additional mechanical frameworks will be added to the YG Masters partners during 2021.

Stuart McCarthy, Head of Partner Programs at Yggdrasil said, “We are thrilled with the interest in our GEM offering and it is a testament to the popularity of our mechanics with players around the globe. By incorporating Gigablox™ into their upcoming titles, Peter & Sons will be able to take their games to the next level and we look forward to seeing the results.

Business Development Manager at Peter & Sons, Yann Bautista also commented, saying, “We are very happy to license Yggdrasil’s popular Gigablox™ mechanical framework to build new and exciting games to add to our growing portfolio.

We are always looking for new ways to engage and surprise players and building on Yggdrasil’s proven slot mechanics sets a solid foundation for us to create thrilling new content. Access to Yggdrasil’s GEM offering adds significant business value for us as a YG Masters partner.

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