Lisa Michaels
888 Holdings has signed a new deal with Pragmatic Play which will see the leading gaming content provider host its slot and live casino content on 888casino.
Pragmatic’s fast-growing catalogue of live casino content will make its debut on the 888casino platform, including land-based classics like Blackjack, Roulette and Baccarat, Pragmatic’s speed variants and a range of upcoming releases. 888 also stands to benefit greatly from the influx of fresh content with both companies seeing this as the foundation for a lucrative partnership.
888casino has merged with Pragmatic Play’s API on the strength of its prior successes with the supplier’s titles. Players can now look forward to fresh, new slots from pragmatic, such as the recently released Pyramid King.
Pragmatic’s current output allows the company to release four new slot titles per month in addition to its live casino and bingo products.
Melissa Summerfield, Pragmatic Play’s CCO was on hand to relay the gravity of the deal, “888casino has a reputation as one of the most exciting operators in the market and we are delighted to be able to take both our slot and live casino products live with them through direct integration. We are committed to effective collaboration with leading operators in regulated territories across the globe and this deal is another step on our journey.”
Guy Cohen, SVP of B2C at 888 offered similar sentiments, “The Pragmatic Play multi-product portfolio is impressive, and we are thrilled to offer their content through this direct integration. Our partnership with Pragmatic is another boost to the wealth of content available on 888casino and we are particularly excited to further strengthen the live casino experience on offer for our players.”
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