Lisa Michaels
Live Casino maverick, Evolution has furthered it plans to grow its presence in the US market with a new content supply deal with an emerging digital gambling operator.
The company made a recent announcement regarding its agreement with Wynn Sports Interactive, the online gambling business unit of Las Vegas casino stalwart, Wynn Resorts.
The deal allows Evolution to offer its Live Casino portfolio and associated services to Wynn Sports across multiple states where iGaming has been legalised and regulated.
Wynn Sports will initially launch Evolution Live Casino titles in New Jersey, comprising of a broad selection of the provider’s portfolio, including Roulette, Blackjack, Infinite Blackjack, Baccarat, Three Card Poker, Ultimate Texas Hold’em, and the Dream Catcher wheel game show. All these titles will be streamed live from Evolution’s Atlantic City studio location.
The Evolution and Wynn Sports partnership was designed with a focus on expansion to more states, in line with the operator’s US expansion strategy.
Evolution has taken great strides towards growth in the US market recently, forging alliances with prominent operators. August saw the company announcing a partnership with BetMGM for the provision of its Live Casino portfolio.
Wynn Resorts VP of Corporate Development, Robert Amerine stated that the name Wynn is synonymous with casino and is focused on providing online players with access to the “very best online live dealer and RNG table games.”
Mr. Amerine further stated that working with Evolution has added to the company’s confidence that it can deliver the best possible quality and choice to players.
Johan Nordstrom, CEO of Evolution’s Malta arm and CCO at the group, said that his company is grateful to be working with Wynn Sports and excited by the “strong two-way cross-sell opportunity that exists between the sportsbook and Live Casino worlds.” He added that Wynn’s exceptional brand, combined with engaging content is a “potent combination.”
With it’s ambitions now fixed beyond New Jersey, where it recently launched a sports betting and casino app, Wynn Sports is blazing a trail to break into the markets of Colorado, Indiana, and Michigan with the new Scientific Games deal already covering Colorado and Indiana.
In another recent announcement, Wynn Sports revealed that European technology provider GAN will power its Michigan operations.
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